Caroline S.

Caroline S. has a diverse range of work experience, starting in 2010 as a Freelance Lifestyle Journalist and Brand and Communications Consultant at Caroline Shaheed Communications. During this time, they also served as a Lead Organizer & Fundraiser for International Disaster Relief, coordinating multiple international disaster fundraisers and handling all communications and publicity.

Caroline later worked as a Content & Brand Strategist at Isobar from 2018 to 2019. Prior to that, they served as the Communications & Publicity Manager at TEDxToronto in 2017 and at The National Ballet of Canada in 2016. Additionally, they worked as a Content & Social Media Strategist at Booktrack from 2015 to 2016, where they developed a plan that significantly increased reach and engagement on Facebook and Twitter.

Caroline also has experience as a Content & Social Media Strategist at Bensimon Byrne from 2014 to 2015, a Social Media Strategist & Writer at Persuasion Think from 2010 to 2014, and a Brand & Social Media Strategist- Windows Team at Microsoft from 2012 to 2013.

In 2011, they served as a Fashion Journalism Co-Instructor at Ryerson University, where they organized guest lecturers, helped plan the course structure, and conducted lectures, mentorship, and assignments grading.

Most recently, Caroline joined Indigo in 2020 as a Strategist and Social Media Lead.

Caroline S. has an Hon BA in International Development & Environmental Studies from the University of Toronto - University College. Caroline also has a Bachelor of Journalism in Journalism from Toronto Metropolitan University. In addition, they have a certification in Social Media Strategy from Instant E-Training. Caroline has also obtained certifications as a Certified Interior Decorator (CID) from George Brown College and as a Registered Yoga Teacher 200 YTT (HATHA) from Yoga Alliance.