Brian Cruz Diaz

Brian Cruz Diaz is an experienced professional in sales and marketing, currently serving as Coordinador de Ventas y Marketing at Industrias del Envase since November 2019. Brian's expertise includes data extraction and analysis from various sources, including SAP BO and CRM, to formulate strategic business decisions and conduct market studies across multiple categories. Prior to this role, Brian worked at Corporación Grupo Romero as a Commercial Intelligence Analyst, focusing on pattern detection and database management, and at PROMELSA as a Commercial Strategy Analyst, where responsibilities included KPI control and sales analysis. Additional experience includes analytical positions at Bimbo Perú, Citi, and Nextel del Perú S.A. Brian holds a Master's degree in E-Commerce and Digital Marketing from Universitat de Barcelona and has completed several specialized programs related to digital transformation and business intelligence.