Katy Petiford

Katy Petiford is an experienced content strategist currently working at Industry Dive since July 2022. Previously, Katy served as a social media coordinator for CTNewsJunkie, where analytics were utilized to select stories for social media. Katy's career includes roles such as audience development manager at EveryIncome, day news editor at The Charlotte Observer, and audience analyst and engagement editor at York Daily Record, demonstrating a strong background in audience growth and digital strategies. Earlier experiences include editorial positions at The Evening Sun, Burlington Free Press, Vermont Cynic, and an internship at EatingWell Media Group. Katy holds a Bachelor of Arts in Art History with a minor in English from the University of Vermont.