Travis Gonzalez

Travis Gonzalez has a diverse range of work experience in content strategy and production. Travis started their career in 2014 with internships and assistant roles in the film industry, including positions at the Yale Film Study Center, The Yale Student Film Festival, and AIM TV Group / Raw Travel. In 2016, they worked as a freelance video editor and writer for uInterview, Inc. and as a post-production intern at AIM TV Group / Raw Travel.

From 2016 to 2018, Travis worked as a branded content producer at Bisnow, where they brainstormed, designed, and created article campaigns for major brands in commercial real estate. Travis also improved the internal review process and writing standards for branded content.

In 2018, Travis joined NewsCred as an associate content strategist, managing a content marketing production pipeline for clients in the tech-telecom sector. Travis recruited and managed freelancers, proposed strategic multimedia content, and led customized strategy workshops.

Travis continued their content strategy career at Industry Dive, starting as a content strategist in 2020 before being promoted to senior content strategist and then strategy director, US. In their roles, they led content strategy workshops, managed strategic content teams, developed new content concepts, and collaborated with clients to improve content production processes. Travis presented a comprehensive content marketing philosophy deck to a large audience of stakeholders, driving strategy adoption.

Overall, Travis Gonzalez has a strong background in content strategy, production, and management, with experience in various industries and a focus on delivering strategic and innovative solutions for clients.

Travis Gonzalez holds a Bachelor's Degree in Film & Media Studies from Yale University. In addition, they have obtained certifications in Generative AI: Prompt Engineering from Coursera, Behavioural Science For Brands from Cannes Lions International Festival of Creativity, Google Analytics Certification from Google, Social Marketing Certification from Hootsuite, and Email Marketing Certified from HubSpot.