Andrea Cutts

Andrea Cutts is an accomplished marketing professional with extensive experience in influencer marketing and digital strategy. Currently serving as a Paid Campaign Executive at The Influencer Marketing Factory since June 2025, Andrea excels in managing and optimizing paid social media campaigns, particularly those involving influencer partnerships. Previous roles include Senior Activation Executive and Senior Account Executive at Digital Voices, where Andrea managed comprehensive influencer marketing campaigns for notable clients such as Durex and Amazon. As Head of Data & Digital Strategy at Refine Media Group Ltd, Andrea led multi-channel digital advertising initiatives, leveraging data-driven strategies to enhance client brand visibility. Additional experiences range from Digital Media Planner at Sony Music Entertainment to various positions in the marketing and PR sector, including co-founding a university magazine. Andrea holds a Bachelor's degree in Media and Communications from Goldsmiths, University of London.