Influencer Marketing Trade Body
Emma Harman is a seasoned executive with extensive experience in the marketing and entertainment industries. Currently serving as President EMEA at Whalar Group, Emma leads operations across the EMEA region and oversees global client partnerships. In addition, Emma serves as Co-Chair of the Influencer Marketing Trade Body, focusing on the sustainable development of the influencer marketing sector. Previously, Emma held senior positions at Talenthouse AG as Global Head of Commercial and has a rich background in digital marketing and sponsorship with notable companies such as Universal Music Group, where Emma established the commercial partnerships team, and Ministry of Sound. Emma's early career includes roles in digital media planning and advertising management, contributing to a comprehensive understanding of the digital landscape.
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Influencer Marketing Trade Body
The Influencer Marketing Trade Body is a professional membership organisation dedicated to building a robust, sustainable future for the influencer marketing industry. We are the professional membership body for influencer marketing agencies and influencer marketing platforms. We champion professionalism within the influencer marketing industry by celebrating and sharing best practices. All members are bound by our Code of Conduct, Memorandum of Association and bye-laws so protecting our clients and promoting the reputation of our industry. The IMTB is overseen by a Board of Management. Comprised of senior industry leaders the Board ensures that the IMTB operates in the best interests of its members, the industry and society at large. We consult with our members to ensure they are heard and represented. We then define and articulate that unified voice to politicians, policymakers, publications, and the public.