Craig Leabig

Senior Vice President Marketing at Informative Research

Craig Leabig has a diverse and extensive work experience spanning over several roles and industries. Craig has held senior leadership and management positions at various companies.

Their most recent role was as the Senior Vice President of Marketing and Product Management at Informative Research, starting in May 2023.

Prior to that, in 2019, they founded and served as the CEO of Inbound Ignited, a Revenue Operations Agency that supports marketing, sales, customer success, and operations teams to drive growth through operational efficiency.

Craig also co-founded Vendor Surf in 2017, serving as a key member in the development of the original vendor search engine across the mortgage and credit union ecosystems.

From 2016 to 2019, they were the Managing Partner of 3W Partners LLC, where they ran the company's consulting division and led client engagements for Fortune 100 firms.

In their earlier career, they held various leadership positions at Equifax Workforce Solutions, Citi, and a regional financial institution. Notable roles included Marketing Leader - Unemployment Cost Management at Equifax, where they led product management and marketing efforts, and SVP - Direct To Customer Marketing Leader at Citi, where they developed and implemented programs to maximize sales revenue.

Overall, Craig Leabig has a wealth of experience in marketing, product management, consulting, and leadership roles, with a strong track record of driving growth and operational efficiency.

Craig Leabig received their Bachelor of Arts degree in History from the University of Missouri-Saint Louis in 1994. Craig later pursued a Master of Business Administration (MBA) degree in Business Administration and Management from Washington University in St. Louis - Olin Business School, which they completed between 2004 and 2006. Prior to their MBA, Craig also obtained another Bachelor of Arts degree in History from the University of Missouri-Columbia, which they attended from 1991 to 1994.

In addition to their formal education, Craig Leabig has obtained multiple certifications. Some of the certifications they have acquired include Advertising on LinkedIn from LinkedIn (obtained in November 2020), SAFe Agilist (SA) from Scaled Agile, Inc. (obtained in January 2016), PMC-III from Pragmatic Marketing (obtained in March 2014), and various certifications from HubSpot Academy such as HubSpot Solutions Partner, Growth-Driven Design, Inbound, HubSpot CMS For Marketers, CMS Hub Implementation, HubSpot Marketing Software, Inbound Marketing, Inbound Sales, Service Hub Software, Sales Hub Implementation, HubSpot Sales Software, Guided Client Onboarding, Sales Enablement, HubSpot Agency Partner Certified, Delivering Client Success, and Inbound Sales Certified (obtained between 2019 and 2021).

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