Paolo Rossetto

Paolo Rossetto is a seasoned data analyst with extensive experience in customer strategy and campaign management. Currently serving as a Senior Data Analyst at ING Italia since April 2014, Paolo specializes in the use of SAS and ContactLab platforms to optimize B2C loyalty programs and analyze digital environment impacts. Previous roles at ING, including Customer Journey Expert and Business Intelligence Analyst, reinforced skills in agile project management, team collaboration, and continuous improvement of analytics platforms. Paolo's professional journey also includes significant positions in data warehousing, Oracle development, and business analysis with various organizations, cultivating a robust expertise in data-driven decision-making and technological architecture.