Boudewijn Liesker SMP is a seasoned professional with extensive experience in customer journey expertise, currently serving as a Customer Journey Expert at ING since June 2015, contributing to the ING organizational structure of Tribes and Centers of Expertise. Prior to this, Boudewijn held various marketing roles at ING Nederland from August 2010 to June 2015, focusing on international business propositions and cash management solutions for large enterprises. Boudewijn has a long-standing career at ABN AMRO Bank N.V. from January 1986 to December 2009, where responsibilities included segment marketing, senior management support, and regional specialization in medical and liberal professions. Boudewijn's educational background includes multiple marketing qualifications from respected institutions such as NIMA and SRM.
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