Alicia Storbeck

Alicia Storbeck has over 30 years of work experience. Alicia began their career in 1990 at Hallmark Cards, where they worked in marketing research. In 1995, they joined Bausch + Lomb, where they worked in International Marketing Research for the Ray-Ban brand. In 1997, they founded Heartstrings Enterprises, where they served as President/Founder. In 2006, they founded Initial Outfitters, Inc., where they served as CEO/Founder.

Alicia Storbeck obtained their Masters of Marketing Research (MMR) from the University of Georgia - Terry College of Business in 1990. Prior to that, they obtained their Bachelor of Arts (BA) in Business Administration, Marketing and Economics from Samford University from 1986 to 1989.