Fabiana Marques

Fabiana Marques is a skilled media professional with extensive experience in digital media strategy and campaign management. Currently serving as Supervisora de mídia at Initiative since March 2024, Fabiana previously contributed to Dynamind Agency as a media specialist, focusing on digital strategies for major shopping centers. With a strong background in campaign planning and financial reporting from roles at brMalls and as Supervisora de mídia for Samsung at Mutato, Fabiana also showcased leadership as Coordenador de mídia at both DPZ&T and ℓiⱴε, where strategic planning and campaign optimization were key responsibilities. Early career experience includes positions at GREY BRASIL and CUBOCC, where strategic development and data validation were integral, along with early work on media plans at Wunderman and Agência Agente. Fabiana holds a degree in Publicidade e Propaganda from Universidade São Judas Tadeu.