Rj Wicks

RJ Wicks, MBA, currently serves as Global Managing Partner and Managing Director at Initiative since May 2023. With extensive experience in the marketing and advertising sector, RJ previously held the position of SVP, Client Business Partner at UM Worldwide from October 2015 to June 2023. Prior roles include Client Partner at Razorfish, Partner and Media Director at Mediacom, Digital Strategist at MRM Worldwide, and Interactive Marketing professional at Johnson & Johnson. RJ has a strong background in digital strategy, including web, social media, and mobile initiatives, alongside expertise in SEO, CRM, email marketing, and project management. Educational qualifications include a Master of Business Administration and a Bachelor’s degree in Computer Information Systems, both from Rider University.