Ana González Sanzo

Ana González Sanzo has extensive experience in business development and marketing, currently serving as Head of Business Development and Marketing Ambassador at Inizio Engage since July 2018. In this role, Ana is responsible for overseeing business development across various health-related services, leading international proposals, and negotiating contracts with major pharmaceutical and biotech companies. Notable achievements include exceeding performance targets and developing a cost model to enhance profitability. Prior experience includes positions at Grey Group as Regional Account Executive, managing key accounts for P&G, and at Onda Mediaplan as Digital Account Executive, where leadership in digital marketing strategies was demonstrated. Ana holds a Bachelor's degree in Communications, Media and Marketing from Universidad Francisco de Vitoria and a Master's degree in International Communication Management from De Haagse Hogeschool.