Humera Saud

Humera is a detail-oriented digital marketing strategist, and a storyteller at heart, with a background in graphic & web design. Born in Pakistan & raised in Dubai, Humera has called Hamilton home since she moved to Canada. After graduating from Mohawk College with a diploma in Graphic Design, she worked with the City of Hamilton to promote services & events through traditional and digital marketing channels. Humera has also helped local marketing agencies & businesses revisit their brand positioning & digital media channels with an emphasis on user experience, interaction, and accessibility. At Innovation Factory, she assists the marketing team with streamlining digital communications & design their programs & initiatives