Jim Loveridge

Jim Loveridge has an extensive background in finance, with experience in various companies within the health and wellness, food, and natural foods industries. Currently serving as VP of Finance at Innovative Labs, where Jim oversees financial operations for the development and provision of health and wellness products. Prior to this role, Jim held positions such as CFO and Sr VP/CFO at companies like Open Range Beef, KELLEY BEAN CO, Norbest, and Dynamic Confections. Jim holds a BS in Accounting from Brigham Young University.