Allison Petrilla

Vice President, HEOR at Inovalon

Allison Petrilla has over 20 years of experience in the healthcare industry, specifically in the field of health economics and outcomes research (HEOR). Allison is currently a Vice President at Inovalon, where they co-lead the Inovalon Insights' HEOR team. In this role, they utilize their expertise to design real-world evidence generation strategies, observational research studies, health economic evaluations, and market landscape assessments for pharmaceutical, biopharmaceutical, medical device, and diagnostic manufacturers. Allison's experience spans all phases of product development, including pre-launch HEOR strategies, value-based contracting frameworks, economic models, and post-launch outcomes and comparative effectiveness research. Allison has extensive knowledge in evaluating real-world burden of illness, unmet need, treatment patterns, and clinical and economic outcomes using commercial and Medicare claims, US and ex-US EHR data, and linked datasets.

Prior to their current position, Allison worked as a Managing Director at Avalere Health from 2014 to 2022. Before that, they served as a Director of Health Economics & Outcomes Research at IMS Health from 2009 to 2014. Allison also worked as a Research Data Specialist at the National Hospice and Palliative Care Organization from 2006 to 2009. Additionally, they gained experience as a Project Manager at ValueMedics from 2002 to 2006 and as a Sr. Analyst/Analyst at Epinomics from 2000 to 2002.

Allison Petrilla earned a Bachelor of Arts degree in Sociology from the University of South Carolina from 1991 to 1995. Allison then pursued a Master of Public Health degree in Public Health at The George Washington University from 2003 to 2006.

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  • Vice President, HEOR

    January, 2022 - present

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