Rachel Abady

Rachel Abady is an experienced creative strategist and marketing professional with a diverse background in media and brand partnerships. Currently serving as the Head of Creative Strategy at The Philadelphia Inquirer, Rachel develops innovative, multi-platform initiatives that enhance revenue and audience engagement. Previous roles include Executive Creative Director at Atlas Obscura, where Rachel led award-winning branded content efforts and generated significant revenue, and Co-Founder and CMO of Manna Cooking, a food-tech startup. Rachel's extensive expertise spans various leading organizations, including Vox Media and The New York Times, where strategic initiatives drove audience growth and partnerships. Rachel holds a Bachelor's Degree in American Studies from Barnard College and Columbia University.