BW

Brady Witt

Vice President of Sales at Insignia Systems

Brady Witt is currently the Vice President of Sales at Insignia Systems. Prior to this, they held the position of Business Development Manager at Wells Enterprises from May 2017 to February 2020. In this role, Brady was responsible for developing and executing strategies that grew revenue and margin for both Wells' Brands and the Customer's Ice Cream Category. Their customer responsibilities included UNFI (Supervalu division, including their independent retailers); Fareway (122 grocery store locations in Iowa, Illinois, Minnesota, Nebraska, and South Dakota); and SpartanNash (including their independent retailers). Their brand responsibilities included: Blue Bunny, Blue Ribbon Classics, Bomb Pop, Halo Top, Chilly Cow, SorBabes, WW and several private label ice cream brands (Stone Ridge Creamery, Fareway label, Food Club label, That's Smart! label, Cow Belle Creamery).

Before joining Wells Enterprises, Brady spent 10 years with Abbott as a National Account Manager for Target. In this role, they were responsible for managing Abbott's business relationship with Target stores nationwide.

Brady Witt holds a Bachelor’s Degree in Business Administration from Metro State University and an Associate’s Degree in General Studies from North Hennepin Community College. Brady also holds certifications from Delta Associates, Inc in Delta Bronze Certification and from the Category Management Association in Certified Professional Category Manager.

Brady Witt reports to Alison Nelson, Senior Vice President of Sales. They are on a team with Sarai Konerza - Director of Sales, Gary Muntean - Director of Sales, and Kelsey Lawrence - Sr. Director of Sales.

Timeline

  • Vice President of Sales

    Current role

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