Alana Culshaw

Alana Culshaw is a seasoned professional with extensive experience in account management, trading, and buying roles within the retail industry. Alana has worked with leading companies such as Inspired Pet Nutrition, Bestway Retail, Costcutter Supermarkets Group Limited, Asda, and Nestlé. Alana has a strong background in managing petcare, non-edible grocery, and seasonal confectionery categories, as well as leading strategic initiatives to drive business growth and cost savings. Additionally, Alana has successfully developed and executed global strategies and partnerships to enhance product ranges and shopper experiences.