María Ignacia Sáenz Salazar

María Ignacia Sáenz Salazar has held various roles in the marketing and business fields since 2009. In 2009, they held a Professional Practice role at Walmart, where they were responsible for purchasing prepared salads for all stores in the country, managing and implementing temporary, Christmas and New Year's promotions, and coordinating meetings with suppliers to generate new commercial proposals. In 2010, they were the Product Manager at Parque del Recuerdo, where they were responsible for staying up to date on the commercial strategy and its stages throughout the year, leading each project or campaign and involving the related areas, managing continuously and presenting each product by defining communication, marketing and commercial strategies, and retaining customers by generating new instances that bring people to the parks. In 2012, they were the Brand Manager of the Seeds and Veterinary Division at ANASAC, responsible for establishing and maintaining the required communication channels with the divisions in charge, training the respective teams in the established work methodologies and/or processes, and coordinating and collaborating in the establishment of brand models for new products. In 2014, they were the Commercial Manager at Publicidad Serie4 Ltda., where they supported in the construction of the company's growth strategic plan, planned, executed and controlled all events and training carried out by the company, and expanded the portfolio of clients and generated new businesses. Finally, from 2015 to 2021, they were the Marketing Manager at Yentzen Group, where they were the media marketing manager of Portalfruticola.com, Freshfruitportal.com and Chinafruitportal.com. In 2021, they became the Chief Marketing Officer at Instacrops.

María Ignacia Sáenz Salazar obtained their Diploma of Education in Marketing from Pontificia Universidad Católica de Chile between 2015 and 2016. Prior to that, they obtained their Ingeniero Agrónomo degree in Economía agraria from the same university between 2004 and 2009.