Shiren Vijiasingam

Chief Product Officer at Instructure

Vijiasingam joined Instructure with over two decades of product experience and more than ten years in education technology. He previously served as Chief Product Officer, both at Newsela, a K-12 content platform and General Assembly, the pioneer of career transformation education.

At Newsela, Vijiasingam led the launch of 3 new product lines driving double-digit revenue growth. As the pandemic impacted educational institutions, he was the architect of the product-led growth strategy that culminated in the signing of the largest districts in the company's history. Additionally, he drove M&A strategy and oversaw the release of new content forms including interactive videos and ready-to-teach lessons. Under Vijiasingam's leadership, the company saw peak weekly usage growth every year, even in post-pandemic years.

While leading the product function at General Assembly, Vijiasingam and his team built a digital product experience that improved user engagement, drove exponential revenue growth, and increased renewals, which contributed to the company's sale to staffing firm Adecco in 2018. He also helped lead General Assembly's software-led shift from a solely consumer-focused retail business to enterprise SaaS products and services.

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