Erik Zimmerman

Associate Writing Director at Instrument

Erik Zimmerman is an accomplished writer with extensive experience in various roles primarily in the advertising and marketing sectors. Currently serving as Associate Writing Director at Instrument since March 2021, Erik has previously held significant positions at Swift Agency and Trunk Club, where responsibilities included creating compelling copy for various media, elevating brand communication, and developing style guides. Erik's early career includes contributions to Shelter Sales Co., Vans Wafflesoul, and a journalism internship at West Michigan Environmental Action Council, showcasing a diverse skill set in copywriting, content strategy, and brand advocacy. Erik holds a Bachelor of Science in Psychology from Grand Valley State University and continues to pursue education in the arts through the Old Town School of Folk Music and The Second City.

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