Intarget
Benedetta Salvetti is a skilled professional with extensive experience in digital marketing and media operations. Currently serving as Media Operations Lead at Intarget since February 2019, Benedetta has also held the positions of Digital Media Manager and Digital Media Planner within the same company. Prior experience includes a significant tenure at Dibix from October 2010 to December 2018, where Benedetta worked as a Digital Marketing Specialist, focusing on business analysis, SEO, Google AdWords, and Facebook PPC campaigns, along with data analysis and reporting. Benedetta's career began with various roles, including a marketing internship at Raymar in early 2009. Academically, Benedetta holds a Master’s degree and a Bachelor’s degree in Communication and Marketing from the Università di Pisa, complemented by a strong foundational education from Liceo Scientifico.
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Intarget
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Intarget is a strategic consulting partner on the customer journey. Founded in Pisa in 2001, it now has four additional offices in Milan, Rome, Chiasso and Shanghai. For more than 20 years, it has supported companies and brands with global customer journey planning and building effective and measurable brand strategies. Intarget supports national and international brands on their way to full digital maturity and the achievement of their business goals. With an international team of more than 180 professionals, it focuses on adding value and improving interactions between people and brands, making the most of digital technologies and platforms and implementing innovative technological solutions. The solutions ecosystem consists of three centers of excellence: ● Marketing solutions for strategic consulting on digital cross-media and cross-country initiatives covering the entire customer journey ● Data & Tech solutions for the integration and implementation of advanced technology infrastructures and platforms (cloud and AI) to enhance marketing ● Creative solutions for user experience planning in addition to the design and production of multimedia video, photography, motion graphics, 3D and post-production content to transform touchpoints into memorable experiences