Alessandra Raccagni

Head Of PR And Communication at Integra Solutions | Ideas for Real

Alessandra Raccagni has a diverse work experience in the field of PR and communication. Alessandra started their career in 2004 as a Communication and Media Relations Assistant at Coop Adriatica, where they organized and communicated media events. Alessandra then moved on to work as a Collaborative Journalist at Il Momento, writing articles on economics, business, and local politics. In 2005, they became the Communication Manager at CONFEDILIZIA, overseeing external relations and supporting internal organization. Since 2005, they have been the Head of PR and Communication at Integra Solutions srl, responsible for managing a team, developing strategies, and coordinating various communication activities for consumer, B2B, and non-profit organizations. Overall, Alessandra has a strong background in PR and communication roles within different industries.

Alessandra Raccagni's education history is as follows:

- From 2004 to 2005, Alessandra attended Bologna Business School and obtained a Master's degree in Public Relations and Communications with a focus on Marketing & Communications.

- From 1997 to 2002, Alessandra studied at Alma Mater Studiorum – Università di Bologna, where they earned a Laurea quadriennale (four-year degree) in Lettere Moderne.

- From 1991 to 1996, Alessandra attended Liceo Classico Ginnasio Statale "GB Morgagni" Forlì and obtained a Diploma di maturità classica (classical high school diploma) with a concentration in Liceo classico.

Additionally, Alessandra has received various certifications:

- In April 2019, they completed the "Storytelling e content strategy" certification program at IAB.

- In October 2018, they obtained the "SEO e contenuti che convertono" certification from Digital Update.

- In September 2018, they completed the "Content marketing" certification program at Digital Update.

- In October 2021, they obtained the "Content Marketing" certification from HubSpot Academy.

- In August 2021, Alessandra completed the "Inbound," "Inbound Sales," "Delivering Client Success," and "HubSpot Sales Software" certifications at HubSpot Academy.

- In December 2020, they obtained the "Inbound Marketing" certification from HubSpot Academy.

- In August 2019, they completed the "Content Marketing" certification program at HubSpot Academy.

- In June 2018, Alessandra obtained the "Inbound Certification" from HubSpot Academy.

Furthermore, they have the "Aggiornamento professionale 2016-2019" (Professional Update 2016-2019) certification from Ordine Nazionale Dei Giornalisti, although the specific month and year of obtaining this certification are not provided.

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