Christy Kuruvilla

Christy Kuruvilla has a range of work experience in various roles related to business and communications planning, content creation, and copywriting. Christy started their career as a Copywriting Intern at Identiti Advertising Private Limited in 2011. Christy then worked as a Freelance Content Writer for Good Life Blog - Lulu Hypermarket and as a Freelance Copywriter at Stark Communications. At Stark Communications, they also served as a Management Trainee in Copywriting. In 2014, Christy joined IBM as an Annotator for IBM Debating Technologies. Christy then worked as a Copywriter at Creative Factor Integrated Marketing Pvt. Ltd. before joining Interactive Avenues in 2016. At Interactive Avenues, Christy has held various roles including Senior Copywriter, Associate Group Head - Content, and most recently, Associate Director - Business and Communications Planning. In their current role, they are responsible for delivering data-led insights, identifying platforms for brand storytelling, providing thought leadership, and coordinating with creative departments for effective execution of communication strategies. Some of their key client accounts at Interactive Avenues include Toyota India, Lexus India, ACT Fibernet, AB InBev, and Cafe Coffee Day.

Christy Kuruvilla completed their Bachelor of Arts degree in English Language and Literature from St. Berchmans College in 2012. Christy then pursued a Master of Arts degree in Mass Communication/Media Studies from The English and Foreign Languages University from 2012 to 2014.