Kristen Lawson

Kristen Lawson is an experienced digital marketing professional with a strong background in nonprofit organizations. Currently serving as Associate Director of Digital Marketing at the International Rescue Committee since May 2023, Kristen previously held the role of Director of Digital Marketing & Fundraising at buildOn and spent over five years at Save the Children US, where responsibilities included overseeing paid search, paid social, and display channels for both fundraising and branding initiatives. Kristen's earlier roles include positions as Digital Marketing Manager and Paid Search Manager, with expertise in campaign planning, execution, and optimization across various channels and languages. Educational qualifications include a Bachelor of Science in Business Administration with a focus on Marketing from Saint Joseph's University, complemented by studies at Universidad del Salvador.