Scott McIlvaine

Scott McIlvaine has a diverse work experience in digital marketing and search engine marketing. Starting in 1995, they worked as a Senior Loan Consultant Supervisor, Sales Representative, and Administrator at Advanced Capital Mortgage Inc. From 2010 to 2012, they worked as an SEM Manager at WebiMax, handling clients from various industries and optimizing their performance and revenue. At Barnabas Health from 2012 to 2016, they served as a Senior Search Engine Marketing Manager, overseeing paid search management for hospitals and healthcare centers. From 2016 to 2017, they worked as a Search Engine Marketing Consultant at CircleBack Lending, managing paid search campaigns and developing program budgets. At NJ Advance Media, they held the position of Paid Search Digital Marketing Manager from 2017 to 2018, analyzing and managing paid search channels and assisting with achieving digital goals. From 2018 to 2022, they were the Director of Search Marketing at Torchlight Technology Group, where they directed search marketing strategies. Most recently, they worked at Kelly Scott Madison as the Director of Paid Media from 2022 to 2023, overseeing cross-channel account delivery and collaborating with other agencies and partners. Currently, they are employed as a Digital Marketing - Paid Media Manager at Intoxalock.

Scott McIlvaine completed their Bachelor's Degree in Marketing - Physical Science at Harris University from 2012 to 2016. In 2022, they obtained a PPC/SEM degree from Google AdWords and Analytics Certified. Scott also holds additional certifications such as being a Microsoft Advertising Certified Professional, obtaining advanced analytics certification from Google in 2006, and becoming certified in Google Ads Search. Additionally, they have an E-commerce certification from Google, although the specific month and year of obtaining it are unknown.