Lindsay Tjepkema is a seasoned entrepreneur and marketing leader with over 15 years of experience in B2B marketing. Currently serving as Founder & Creator at Human Brands Win and CEO & Founder of Casted, Lindsay focuses on helping founders and thought leaders scale their businesses through innovative strategies, drawing from a successful background in venture-backed SaaS startups and global brand-building. Additionally, Lindsay is an official member of Forbes Business Council and the Entrepreneur Leadership Network, and has previously held significant positions at Emarsys and Blueprint Marketing. Lindsay holds a Master of Science in Integrated Marketing Communications from West Virginia University and a Bachelor of Arts in Communications from Western Michigan University.