Yumiko Hayashi

Yumiko Hayashi has a diverse work experience spanning several companies and roles. Yumiko most recently worked at Invafresh as the Director of Product Marketing since June 2022. Prior to that, they held the position of Director of Marketing at irlabs, where they applied innovative strategies in investor relations, corporate communications, and ESG programs. Yumiko also spent a significant amount of time at FreshPoint Inc., where they served as the Director of Marketing. In this role, they led and contributed to enterprise product launches, executed digital and print content creation, and implemented lead generation and acquisition strategies. Additionally, they gained experience as a CRM Coordinator at Arc'teryx Equipment Inc., where they developed email marketing campaigns and supported the CRM director. Yumiko's earlier experience includes working as a Sales & Marketing Coordinator at FreshPoint Inc., supporting customer acquisition activities and providing assistance to the sales and marketing team. Yumiko'scareer started as an Assistant Language Teacher in the Japan Exchange and Teaching Program.

Yumiko Hayashi's education history includes obtaining a Diploma of Education in New Media Design and Web Development from the British Columbia Institute of Technology in 2011. Prior to that, they earned a B.Mus in Piano Performance from The University of British Columbia between 2001 and 2005. In 2021, Yumiko attended Product Marketing Alliance, though no degree or field of study is specified for that program. In terms of additional certifications, Yumiko has completed courses such as "Becoming an Ally to All" from LinkedIn in 2023, "Become a Social Media Advertising Specialist" from LinkedIn, and "Inbound Marketing" from HubSpot Academy.