Inverta
Shelly Kulesza is an experienced marketing professional with a strong background in B2B marketing and account management, currently serving as Vice President of Account Management at Inverta since April 2021. Previously, Kulesza held various leadership roles at Thomson Reuters, including Vice President of Marketing Strategy and Interim CMO, where strategic marketing initiatives and cross-functional collaboration were key focuses. Prior experience includes a significant tenure at Ignite It Group as Partner and Senior Marketing Strategist, and earlier roles in marketing communications at Quovadx, Ultimate Data Systems/R&D Systems, and CSC Logic. Kulesza holds a BBA in Management from Stephen F. Austin State University.
Inverta
What does it take to make good strategy happen? We're a boutique B2B marketing consulting firm that focuses on account-based marketing and demand generation. Our deep expertise in martech bridges the gap between strategy and activation, supporting your organization's seamless transition from theory to practice. Areas of focus include: - Account Based Marketing (ABM) - Demand Generation Assessments and Roadmaps - Campaign strategy and planning - Lead Management - Martech advisory - CMO/Chief of Staff Advisory - Reporting, insights, and analytics