Carmen Naida I.

Senior Marketing Manager at Inyova

Carmen Naida I. has a range of work experience in various roles and industries. Carmen Naida began their career as a Commercial intern in strategic purchasing at Norgren in 2008. Carmen then worked as an Assistant to the Managing Director at IVORY Entertainment, a full-service fashion show agency, where they were responsible for executing shows during Fashion Week Berlin and collaborating closely with the Art Director and CEO on tasks such as castings, artist booking, and acquiring new customers.

In 2013, Carmen joined Red Bull as a Sales Marketing Managerin, where they stayed until 2015. Carmen Naida then joined VIU Eyewear in 2016, starting as a Community Managerin Süddeutschland, where they managed and engaged with the community. Carmen later transitioned into the role of Event Marketing & Community Managerin and eventually became the Senior Brand & Retail Marketing Manager (global) in 2019, responsible for overseeing the marketing and branding efforts on a global scale.

Since 2021, Carmen has been working at Inyova Impact Investing as a Senior Marketing Manager. Their role involves managing and implementing marketing strategies to promote impact investing.

Throughout their career, Carmen has gained valuable experience in marketing, event management, community engagement, and strategic purchasing.

Carmen Naida I. began their education in 1998 at Staufer Gymnasium Waiblingen, where they obtained their Abitur in 2008. Following this, they attended Angell Business School Freiburg from 2009 to 2011, earning a degree in Staatl. Geprüfter International Event Organizer, with a focus on internationales marketing. Lastly, from 2011 to 2012, they participated in the Staffordshire University Programme at ESERP Business School BCN, where they graduated with a Bachelor of Arts (BA) in Marketing/Marketing Management, General.

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