Svetlana Stavreva

Svetlana Stavreva currently serves as the Chairman of the AI Chapter at the IPRA International Public Relations Association, alongside roles as an IPRA Board Member and former President from 2019 to 2020. An active member of the Forbes Communications Council, Svetlana leads internal communications initiatives. With extensive experience at IBM from 1995 to 2021, Svetlana held various leadership positions, including Systems Communications for DACH, External Relations Manager for GTS in Europe, and Marketing, Communications & Citizenship Leader for South East Europe, among others. Svetlana's expertise encompasses developing marketing and communication strategies, managing global communications, and overseeing external relations across multiple regions. Educational qualifications include a Diploma in Marketing from CIM, a postgraduate study in Public Relations and Advertising from Sofia University, and a Master’s degree in Logistics & Journalism from the University of National and World Economy.