Hannah Wofford

Director, Integrated Planning at iProspect

Hannah Wofford is an experienced professional in integrated planning and media strategy, currently serving as the Director of Integrated Planning at iProspect since July 2024. Prior positions include Brand Media Lead at PMG from July 2021 to July 2024, and Media Strategist at Goodway Group from February 2016 to July 2021. Early career roles encompass Account Executive at Agency Creative and M/C/C, along with a Media Sales Specialist position at MultiView. Hannah possesses a strong background in optimizing paid media efforts, developing strategic plans for clients, and analyzing campaign performance. Hannah holds a Bachelor of Business Administration (BBA) in Marketing from the University of North Texas, earned in 2012.

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