Tessa Zheng

Tessa Zheng is an experienced professional in the fields of marketing and strategy, currently serving as a Strategy Manager at iProspect since November 2020. Prior experience includes roles as a Content Developer at 格兰莫颐文化艺术集团, where Tessa led brand content strategy and managed campaigns across various media platforms. As a Marketing Manager at Beautyfarm Wellness & Spa, responsibilities included overseeing online marketing performance and coordinating O2O projects. Earlier positions featured work as a Strategist at Proximity Worldwide, focusing on communication and engagement strategies. Tessa began the career as a Strategy Executive and Account Executive at Energy Source, and internships at Hachette Book Group and Havas Media provided foundational experience. Academic qualifications include a Master of Arts in Communication and Media Studies from City University of Hong Kong and a Bachelor of Arts in Advertising from Shanghai International Studies University.