Richard Bordenave

Richard Bordenave is a seasoned professional with extensive experience in marketing, innovation, and behavioral science across various industries. Currently serving as Partner and Innovation Practice Lead at Ipsos Strategy3 since September 2025, Richard previously held the role of Chief Behavioral Officer at PRS IN VIVO, driving the integration of behavioral science within consumer goods. Richard's leadership experience includes roles at BVA, where significant responsibilities involved coordination across APAC markets and pioneering structure development, as well as previous positions at Mondelēz International and Danone, where innovation and marketing strategies were central to growth initiatives. Richard's academic background includes degrees from ICN Business School and Shanghai Jiao Tong University, complementing a career dedicated to enhancing market insights and consumer experiences.