Isabella Fiechter is the current CEO of IRÄYE, having previously held roles as Head of Commercial & Marketing DACH Region at The Estée Lauder Companies Inc. Isabella has a background in consumer marketing, with experience at companies like Four Seasons Hotels and Resorts and Lacoste. Isabella holds a Bachelor of Science in International Hospitality Management from EHL and a Master's Degree in International Business from ZHAW School of Management and Law.
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