Christa Haynes

Christa Haynes is a seasoned sales professional with extensive experience in leadership roles across various companies, currently serving as the Vice President of Sales & Sales Operations at Irresistible Foods Group since January 2022. In this role, Christa oversees sales operations functions and leads the development and execution of sales strategies for notable brands such as King’s Hawaiian, Grillo’s Pickles, and Shaka Tea. Prior positions include Regional Vice President of Sales and Director of Sales at King’s Hawaiian, where responsibilities included managing sales teams and driving revenue growth. Christa's previous experience encompasses leadership roles at Just Born, Inc., Russell Stover Candies, and Altria, showcasing a career dedicated to strategic business planning, account management, and sales development. Christa holds a Bachelor of Science in Business Administration from The University of Kansas, along with advanced business credentials from the Mini MBA Certificate Program.