Laura E. McRoberts (MBA)

Laura E. McRoberts (MBA) has a solid work experience, starting with their current role as the VP Sales at Irrigreen since January 2023. In this position, they oversee direct-to-consumer and contractor sales for the U.S.

Prior to Irrigreen, Laura worked at Sleep Number Corporation for a significant part of their career. Starting in May 2007, they held various roles including Regional Vice President (Sales) from October 2019 to January 2023, Sr. Regional Sales Director from November 2015 to September 2019, Director of Sales Operations and US Events from November 2013 to November 2015, Director of Human Capital Business Partner Services from March 2012 to October 2013, and Manager of Human Capital Business Partner Services from May 2007 to February 2012. At Sleep Number, they demonstrated strong leadership skills, ensuring a consistent customer experience across multiple stores and leading sales initiatives at events such as State Fairs and Home Shows.

Before joining Sleep Number, Laura worked as a Human Resources Manager at Pella Corporation from 1999 to 2007.

Overall, Laura E. McRoberts has extensive experience in sales, leadership, and human resources in the retail and home improvement industries.

Laura E. McRoberts (MBA) attended the University of Iowa from 1997 to 2000, where they earned a Bachelor of Arts (BA) degree in Communication, General. In 2008, they obtained a Professional in Human Resources (PHR) certification from the HR Certification Institute - HRCI. Laura E. then pursued their MBA from Hamline University from 2010 to 2012. Furthermore, in 2017 and 2018, they participated in the Executive Leadership Program at the University of Minnesota - Carlson School of Management.