Michelle McCarthy

Michelle McCarthy has a diverse work experience in the field of marketing and communications. Michelle started their career in various junior to mid-level marketing roles from 1993 to 1998. Michelle then worked as a Marketing Manager for Tenzing from 1999 to 2000. Michelle later joined Catalyst Communications as a Brand Manager from 2001 to 2003. Michelle then worked at Tourism Ireland, where they held positions as a Customer Engagement Manager from 2004 to 2006 and as a Digital Marketing Manager from 2006 to 2010. In 2011, they founded Rowdy Bird Media and served as the PR and Communications Director. Michelle's most recent roles were at ISMS.online, where they worked as a PR and Digital Communications Lead from 2020 to 2021, and currently serves as the Head of Asia Pacific since October 2021.

Michelle McCarthy has a Bachelor of Arts in Communications from Griffith University. In 2007, they obtained a Management Qualification in Team Leadership from the Irish Management Institute. The following year, in 2006, they received a Diploma in Interactive Marketing with a focus on Digital Marketing from The Institute of Direct and Digital Marketing. In 2023, they are expected to complete a Certificate in Change Management from the Australian Institute of Management.