Katerina Zachari

Katerina Zachari has a diverse work experience in marketing roles. Katerina is currently the Global Head of Marketing at ISP Group, where they are responsible for developing and executing a global marketing strategic plan, building relationships with key stakeholders, and improving the marketing function. Prior to that, they worked as a Senior Marketing Manager at ISP Group, where they were responsible for the overall global marketing strategy. Katerina has also worked as a Global Marketing Campaign Manager at BÜCHI Labortechnik AG and held various marketing roles at Dixons Carphone and Plaisio. Katerina'sexperience includes business development, B2B marketing, CRM, and product management.

Katerina Zachari earned a Bachelor's Degree in Marketing and Communication from Athens University of Economics and Business between 2004 and 2008. Prior to that, they completed their high school education at Ekpaideutiria O Platon from 1992 to 2004. In addition to their formal education, Katerina has obtained several certifications in various fields such as digital marketing, Google Ads, Google Analytics, and crypto and digital assets. Some of the institutions they received certifications from include the Association of International Certified Professional Accountants, University of California, Davis, Coursera, HubSpot Academy, Google, and University of Illinois Urbana-Champaign.