Hila Hermolin-Ronen

Hila Hermolin-Ronen currently holds the position of EVP Marketing & Sales at Israir Airlines since November 2021 and operates Hila Hermolin Ronen consulting since January 2021, specializing in strategy, marketing, and loyalty consulting. Previously, Hila served as Director of Partner Finance at Partner Israel from April 2019 to October 2020 and as Head of Marketing and Strategy division at Bank Hapoalim from July 2011 to March 2019. Hila's extensive experience also includes various roles at EL AL Israel Airlines from 1997 to 2011, advancing from Representative of Sales and Reservation to Director of Marketing for the Frequent Flyer Club. Hila holds an MBA in Business Administration with a focus on Marketing from Ben-Gurion University of the Negev (1998-2000) and a B.A. in Hotel and Tourism Management from the same institution (1994-1997).