Sena Aydin Bergfalk

Sena Aydin Bergfalk, Ph.D., is a Visiting Professor at the Istituto Europeo di Design, specializing in mixed research methodologies to enhance product and service design. Previously, as Research & Strategy Lead at Dadanizm, Bergfalk directed CX/UX research that influenced innovation and strategic planning for diverse clients across various industries. Experience as a UX Researcher/Strategist at ROOT involved leading user research initiatives that contributed to award-winning projects aimed at young audiences. Teaching roles at Cornell University included developing course content and mentoring within the Cornell Prison Education Program. An earlier career in film and television included serving as Assistant Director, managing production processes effectively. Educational qualifications include a Ph.D. in Anthropology from Cornell University, an MA in Social Anthropology and Ethnology from EHESS, and a BA in Anthropology and Economics from the University of Virginia.