Nicole Arancibia

Nicole Arancibia has a diverse work experience in marketing and digital media. Nicole currently works as the Marketing & Acquisition Lead at Itaú Chile, overseeing the RappiCard project. Prior to this, they founded Lalo Store in 2019. Nicole also has experience as an Account Manager Senior at falabella.com, where they focused on digital media strategies and campaign optimization. Nicole served as the Head of Media & Performance at Ventis Spa, leading campaigns for multiple e-commerce platforms. Additionally, Nicole worked as a Marketing Analyst at Inmobiliaria SIP and a Digital Marketing Specialist at Dive Chile. Nicole gained early marketing experience as the Marketing Lead for the WinSenga-StartUp Chile project. Nicole also worked as a teaching assistant at Universidad Finis Terrae.

Nicole Arancibia completed their education at Universidad Finis Terrae. Nicole obtained a Bachelor's degree in Commercial Engineering with a specialization in Marketing in 2016. Nicole further pursued their education at the same university and earned a Master's degree in Marketing in 2017.

Additionally, Nicole Arancibia has obtained various certifications throughout the years. Nicole completed courses such as "Curso de Growth" from Growth Rockstar, "SQL para el análisis de datos" from Desafío Latam, "Po Go | Growth Hacking" from Product Hackers, and "Metodologías Ágiles (Scrum)" from Coderhouse. Nicole also acquired certifications in digital marketing tools and platforms, including "Search Ads 360" from Google Digital Academy (Skillshop), "Google Ads Avanzado" from Mercatitlán, "Google Tag Manager" from Academia Adity, "Inbound Certified" from HubSpot Academy, "Certificación anuncios de Shopping" from Google, "Google Analytics Individual Qualification" from Google, "Google Analytics" from Academia Adity, "Google Ads" from Academia Adity, and "Microsoft Office Specialist Expert" from Microsoft. Their most recent certification is in "Publicidad en Búsqueda de Google Ads" obtained in February 2022.