Vinícius Fernandes

Vinícius Fernandes is a seasoned growth marketing professional currently serving as a Senior Growth Specialist at Itaú Unibanco, where responsibilities include leading digital acquisition strategies for credit cards and utilizing data analytics for campaign optimization. Previous experience encompasses a Senior Associate role at Red Ventures, where Vinícius significantly reduced lead acquisition costs and enhanced customer acquisition journeys. An Operations Manager position at Onze involved overseeing B2B and B2C product implementations, while earlier roles included leadership in various operational and educational settings, including founding Brummen Store and managing teams at Florida Gulf Coast University. Vinícius holds a B.S. in Finance from Florida Gulf Coast University and is pursuing an MBA in Marketing & Branding at FIA Business School.