Fatima K. is an accomplished business leader with extensive experience in marketing, sales, operations, and customer experience. Currently serving as the Group Chief Commercial Officer at IWG plc, Fatima has previously held significant roles including Global Senior VP of Sales Transformation Programs at Regus and Acting Country Manager for the Netherlands. Fatima is also the founder of Koning Sales Consultancy and a member of the Board of Advisors at The Other Network. Additional experience includes serving as Sales Transformation Programme Director and various sales director roles at DTG, highlighting expertise in direct marketing and retention strategies.