Kaitlin Milliot

Kaitlin recently joined J/PR as the Senior Director of Social Media and the first employee in Boston, bringing nearly nine years of social media experience to the team. After starting her career in marketing for Kimpton Hotels in Boston, Kaitlin moved to NYC and worked for two agencies, holding positions in social media and client management. She specialized in travel and tourism, working with clients such as Brand USA, Lufthansa Airlines, NYC & Co, South Dakota Tourism, Waldorf Astoria, and Palladium Resorts. Kaitlin leads creative teams to success by focusing on data-driven decisions and building a cross-functional approach. With several years in marketing roles, Kaitlin brings a comprehensive mindset to social strategy. While at Beautiful Destinations, Kaitlin’s team produced a creative campaign, #UnitedStories, for BrandUSA that was a Webby Award 2020 nominee and has since been used for the storytelling of the U.S.’s international marketing efforts. Throughout her career, Kaitlin has opened hotels and restaurants with bold creative campaigns and on-property programming, building a social strategy that will create buzz and sustainable growth. In her most recent role at Zipcar, Kaitlin was responsible for leading the social customer service team through the pandemic, where inbound messages increased by 400%, only deepening her passion for online community building and belief in the power of social media to create impactful moments for a brand.