Sergio Valente has had an extensive career in advertising and communications. Sergio started their career as a Copywriter - Creative Supervisor at Lew,Lara in 1994. Sergio then joined DM9DDB as a Copywriter and later became a Creative Director. Valente went on to work at Publicis Brasil as a Creative Vice President before joining DM9DDB again as a Creative Vice President. In 2005, they became the CEO and President of DM9 DDB Brasil. Valente was then invited to become a partner at the Grupo ABC de Comunicação, where they stayed until 2013 when they joined Rede Globo as a Communications Director. Sergio later became the Brand & Communication Director at Globo Comunicação e Participações S.A. In 2021, they took on the role of Global CMO at JBS. Throughout their career, Valente has demonstrated leadership in brand management, communication strategies, and creative excellence.
Sergio Valente completed their Master of Business Administration (MBA) degree with a focus on Marketing from Babson College, which they attended from 2010 to 2012. Prior to that, they earned their Bachelor of Business Administration (BBA) degree from Universidade Salvador, where they studied from 1986 to 1990. Valente also pursued Engineering studies at Universidade Federal da Bahia from 1981 to 1985, although they did not complete their degree.
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