Jim DePaul

EVP, Stores at JCPenney

James (Jim) DePaul joined JCPenney in August 2019 as executive vice president of stores, reporting to Jill Soltau, chief executive officer. DePaul leads all aspects of store operations, environment and design, as well as asset protection, to deliver an engaging and productive customer experience. He is also responsible for improving in-store and omnichannel operations to transform the JCPenney customer experience, grow store traffic, and increase customer engagement and retention.

Prior to joining the Company, DePaul spent more than 20 years at Shopko Stores in positions of increasing responsibility. He most recently served as chief operations officer, where he oversaw all stores, pharmacy, optical, supply chain, e-commerce operations, non-merchandise procurement, store operations, store development, loss prevention and merchandise support. While at Shopko, DePaul delivered a positive, end-to-end customer experience through seamless omni-channel integration and made key improvements to customer service scores, operating expenses, shrink and overall productivity. He also served as chief administrative officer, senior vice president of stores and operations, vice president of store operations, store finance, facilities and construction, and regional director of sales. DePaul began his career in 1995 at Target Corporation, working in merchandising and operations positions before joining Shopko in 1998 as a store manager.

DePaul holds a Bachelor of Science in business administration-accounting from the University of Missouri-St. Louis and a Master of Business Administration in finance from Lakeland College in Wisconsin.


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