Anton Abad

Anton Abad is an experienced executive in sales and marketing with a robust background in leading regional operations across various industries. Currently serving as General Manager for Singapore and Asia Developing Markets and Regional Sales Director at JDE Peet's since July 2020, Anton oversees full P&L responsibilities and spearheads sales functions across multiple Asian markets. Prior experience includes roles as APAC Sales Director, Head of Trade Marketing APAC at Juul Labs, and multiple senior positions at Procter & Gamble, where Anton focused on Go-To-Market strategies for significant brands in the Fabric Care and Hair Care categories. Educationally, Anton holds a degree from Ateneo de Manila University (1994 - 1998).