Kate Armstrong

Kate Armstrong, MA, currently serves as Lead of Digital Activation for Pet Brands and previously led Digital Strategy and Activation for Coffee Brands at The J.M. Smucker Co. since October 2021. Prior to this role, Kate held various positions including Director of Digital Services and Advertising and Media Manager at CMT Consulting LTD from April 2016 to September 2021, where responsibilities encompassed developing and analyzing marketing programs. Earlier experience includes roles as Senior Media Planner/Buyer at Point To Point, Inc., Digital Media Planner/Buyer at Brokaw Inc., and Marketing Coordinator at JumpStart Inc. Kate's background also includes program coordination at the Sisters of Charity Foundation of Cleveland and a tenure with United Way Americorp. Kate holds a Bachelor's degree in American Culture Studies/History from Bowling Green State University and a Master's degree in Liberal Studies with a concentration in History and Education from The University of Findlay.